Earlier this year, developer documentation leaked the existence of an up and coming PlayStation console codenamed ‘Neo’. The console was said to deliver a superior graphical capacity to that of the current PS4. Leak upon leak forced Sony to eventually announce the existence of the console in Early June. Fast forward some months, to an invite going out to press inviting them to a PlayStation Event on September 7th, in the very same location that the PlayStation 4 was announced almost 3 years ago. It’s all but clear that Sony will announce the future of PlayStation which will definitely include the PS4 Neo, or as I think Sony should call it, the ‘PS4 Pro’
As the weeks rolled out, leaks suggested that Sony were also working on a ‘PS4 Slim’. Fast forward to today, when a gamer in Europe was supposedly able to purchase the console from online-store Gumtree. Whilst this is still sketchy, it’s to be expected that Sony would be working on a cheaper console that is smaller in size to the current PS4. The Wall Street Journal posted an article corroborating the fact that Sony would in fact unveil two brand new consoles in September. Whilst I was incredibly worried for Sony, and how they might try and market the PS4 Neo, I actually think that it’s an easier sell revealing two consoles for release in time for this year’s Holiday season. Here’s why.
It’s extremely important to remember that there is a world of gamers outside the hardcore fanbase. Those gamers who are still going to pick up FIFA 17 on their PS3 and might only purchase one or two games a year. There is still an incredibly large base of casual gamers that are on the edge of purchasing a PS4 or Xbox One, but the price is still too much of a barrier for them. This is why the upcoming holiday season is the perfect time for Sony to re introduce ‘The New PS4’ at a cheaper price point. I do not think they should touch any of the internals or add HDR or 4K functionality. Simply make it smaller for marketing purposes and sell it as an affordable console for the casual market.