Yes, you read that right. I had to double check it too.
The new Sport White Special Edition Xbox One controller is literally inspired by sneakers and sport. So much so, that Microsoft pulled a sneaker up into the latest episode of Inside Xbox to show off the comparison.
Whilst it’s pretty cool (as a massive sneaker fan) it was a little bit confusing. I’m not quite sure of the relation between the particular sneaker and colour scheme and the controller, but nonetheless, it looks pretty cool. It’s coming out on August 7th.