As we’ve watched the Nintendo Switch hype roll out worldwide, we’ve been wondering when we’re going to start seeing marketing for the console pop up around Australia. Well, this weekend has finally began delivering.
At Westfield Chatswood, the Nintendo Switch was playable both yesterday and today. A booth not too different from the one that appeared at the Melbourne media event and Sydney’s RTX housed games such as 1-2 Switch, Zelda: Breath of the Wild and Arms.
The most important thing in the lead-up to launch and beyond is that consumers go hands-on with the Nintendo Switch. I’m reminded daily in my work place that people still have an intimate love for Nintendo brands including but not exclusive to Mario, Pokemon and Zelda.