Cocaine Bear, the Elizabeth Banks-directed film about a 230kg black bear that does an obscene amount of cocaine and goes on a killing spree, released in Aussie cinemas just last week.
The movie, which stars the likes of Ray Liotta, Kristofer Hivju (Game of Thrones), Jesse Tyler Ferguson (Modern Family) and Margo Martindale (BoJack Horseman, Hannah Montana: The Movie), is a decidedly self-aware comedy thriller that’s gained a bit of viral popularity for its absurd premise – and the fact that it’s genuinely a pretty good time.
In case you needed any added convincing that Cocaine Bear has its bear-tongue firmly in its bear-cheek, it turns out there’s a Pacman-inspired, promotional browser game to go along with it.
In Cocaine Bear: The Rise of Pablo Escobear, your goal is to (naturally) guide your bear to piles of coke to keep it going while chasing down pixel art versions of some of the movie’s characters as well as a roaming ambulance. Duffel bags of the powder are also tucked away to give you super speed, but there are dealers who’ll come and steal them if you’re not fast enough.
Cocaine Bear: The Rise of Pablo Escobear seems to work on most browsers, both desktop and mobile, but it’s probably something best done outside of work hours.
For what it’s worth, the film is reportedly based on a real-life bear that ingested a duffel bag of coke in the mid-80s after it was dropped from an overhead smuggling plane. Sadly, that bear simply died after the fact and is now on display at at the Kentucky for Kentucky Fun Mall in Lexington.