coles poke

Coles Is Slinging New Pokémon Collectables With Your Shop

It's super effective!

As revealed last week, Coles’ latest promotion that rewards shoppers with bonus collectables for shopping has arrived, and it’s going to be a hectic one because this time it’s Pokémon. Starting today, Coles shoppers can get a bonus Coles Builder Pokémon Edition for every $30 spent at Coles supermarkets or through Coles Online.

There are 35 of these plastic-free, miniature cardboard standees to collect featuring a bunch of first-generation classics and a handful of iconic newer Pokémon, including Pikachu, Ditto, Gengar and more. Interestingly, the downloadable Collector’s Guide doesn’t seem to list Mewtwo, although that Pokémon does show up in the instructional videos and Coles says a “limited edition Builder” will become available, so that looks to be it.

Of course, Coles is also offering up additional merch for frenzied collectors to pick up alongside their 100% FSC-certified cardboard figurines, including a Collector Case and a Pokémon Playset that features a diorama backdrop to display your Pokémon Builders on and comes with Pikachu and Squirtle included. There are also some non-collectable-related goodies like kids headphones and fleece blankets, if that’s your thing.

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The promotion ends on March 26th, so there’s plenty of time to try and nab every one of these.

You can find out more about the Coles Builders Pokémon Edition, including which Builders are available, how to score bonus ones and how to recycle them all after a difficult but necessary realisation about the state of things, right here.

“Coles Builders Pokémon Edition are an innovative and fun concept with paper figurines that are 100% FSC certified cardboard, bringing your favourite Pokémon characters to life! There are a total of 35-character builders to collect, plus a limited edition builder, exclusive to Coles.”