Sony looks to cutting it close in terms of PS5 production, after initial reports earlier today that Sony will airfreight PS5 stock in to meet demand, it’s now been revealed by Bloomberg Japan that Sony has had to cut PS5 production estimates due to being unable to prepare as many PS5 chips as needed for production.
Sony was hoping to produce 15 million PS5 units by March 2021, but this has now been dropped to 11 million due to the production issue.
Another interesting tidbit in the article is the fact that Masahiro Wakasugi, an analyst at Bloomberg Intelligence, expects the PS5 to be priced at $449 USD for the regular model and $399 USD for the discless PS5. This would be a big move below the $499 that Xbox Series X will retail for.
For context, this is a higher amount of consoles than Sony shipped for PS4 (marginally), but it’s unclear if demand is above what we saw for PS4 or not.
Published: "The full PS5 console may be priced as low as $449 while the slimmer digital-only version may dip below $400, according to Bloomberg Intelligence analyst Masahiro Wakasugi."https://t.co/hVCkiV4eA5
— Takashi Mochizuki (@6d6f636869) September 15, 2020
Here's the best way to think of the above.
PS5 first six month production initially much higher than PS4.
Now due to yield issues PS5 production is slightly higher than PS4.
So there will still be more supply than PS4 launch, but the real question is how high is demand?
— Daniel Ahmad (@ZhugeEX) September 15, 2020
